“Creating a Holistic Business is intentional, creative, and deeply fulfilling. Build your business around your life, not the other way around. ”
— Laura Ash, Holistic Business Folk, Land of Verse

Holistic Business Coaching

For healers, visionaries, and wellness entrepreneurs ready to manifest their work into the world.

Starting or growing a healing business is more than strategy — it’s soul work. As a Clinical Herbalist and social entrepreneur who has built companies in herbal medicine, retail, education, and nonprofit sectors, I know what it takes to weave a vision into reality.

My coaching is designed for practitioners, herbalists, and holistic entrepreneurs who want both practical business guidance and deep alignment with their values. Together, we balance structure with intuition, numbers with heart, and growth with integrity.

How Holistic Business Coaching Works

  • Each session is 1 hour, fully devoted to your goals and identifying the obstacles in your way.

  • Frequency: Most clients choose to work together weekly or bi-weekly, depending on the stage of their business.

  • Focus Areas may include:

    Clarifying your mission, vision, and brand story

    Building a business model that sustains both you and your clients

    Pricing your offerings with confidence

    Designing client experiences (from herbal consultations to group programs or retreats)

    Marketing with authenticity — creating content that educates, inspires, and converts

    Operational systems for smooth, sustainable growth (tools, scheduling, financial planning)

    Expanding into courses, products, or community offerings

    Finding balance as both a healer and a business owner

    Create and build transformative, profitable retreats

Alignment Strategies for Partners & Teams

In addition to individual coaching, I work with business partners and small teams who want to stay rooted in clarity and shared purpose.

These Alignment Strategy sessions weave together:

  • Meditation and visualization practices to return to the highest goals of your work

  • Honest dialogue to surface both shared intentions and differing perspectives

  • Practical tools to create agreements that honor everyone’s strengths

This work helps business partners move forward not only with a clear plan, but with a felt sense of unity — essential for building a sustainable, heart-centered business.

Alignment sessions are 90 minutes, with an additional fee. If you’d like to book a Alignment Session for Teams please email me with your request.

Why Work With Me?

I’ve walked this path myself — founding the Herbal Anthropology Project, stewarding The Scarlet Sage Herb Co. for nearly a decade, creating Land of Verse as an online learning platform, and now serving as Director of Operations at the Beneficial Plant Research Association (BPRA).

I bring two decades of experience in both the healing arts and business building — guiding you not just as a strategist, but as someone who understands the courage it takes to share your gifts with the world.

Price per session

Investment for 1 hour

$250

 FAQs

  • My approach blends practical strategy with soulful alignment. We focus not only on structures like pricing, marketing, and operations, but also on ensuring that your business reflects your deepest values and vision. I integrate meditation and visualization into sessions when needed, so that your business decisions arise from clarity, intuition, and purpose.

  • Each session is 1 hour, dedicated fully to your goals, challenges, and growth.

  • Most clients find weekly sessions give enough time to implement changes while keeping momentum strong. Some prefer bi-weekly sessions if they need longer space between action steps. We’ll decide on a rhythm that supports your pace.

  • Yes. I offer Alignment Strategy sessions for business partners and small teams for an additional fee. In these sessions, we combine guided visualization, dialogue, and practical tools to help everyone stay connected to the highest goals of the work, ensuring the business moves forward with unity and purpose. These session are minimum 90 minutes.

  • Your coaching may include:

    • Clarifying your mission and vision

    • Building a sustainable business model

    • Pricing your offerings with confidence

    • Creating client experiences that feel both nourishing and professional

    • Authentic marketing and community-building

    • Operations and systems that prevent burnout

    • Expanding into retreats, courses, or product lines

    • Finding balance between being a healer and being a business owner

  • Yes! I work with clients on five-year financial projections, Cost of Goods Sold (COGS), and profit margins for both product and service-based businesses. I trained with Goldman Sachs at Babson College through their 10,000 Small Businesses (10KSB) program, where financial education was the top priority. I use their proven methods with my clients, helping you not only envision your financial future but create systems that sustain long-term success.

  • Some clients feel a shift in clarity and direction after the very first session. Tangible results — like new offerings, clearer messaging, or stronger systems — often emerge within a few weeks to a few months, depending on your goals and the amount of time you dedicate to implementation.

  • I draw from over 20 years of experience as a Clinical Herbalist and entrepreneur. I’ve founded and led multiple organizations, including the Herbal Anthropology Project, The Scarlet Sage Herb Co., Land of Verse, and now serve as Director of Operations at the Beneficial Plant Research Association (BPRA).

    My coaching is informed by years of building businesses in wellness, retail, education, and conservation — along with a lifelong devotion to plants, my spiritual path, people, and purposeful work.

  • Each 1-hour session is $250 Packages for multiple sessions are available for those who want consistent guidance over time. My Holistic Business Folk students receive a discount.